We are super glad to announce that Carl is back! Carl Fritjofsson originally joined the investment team at Creandum a little bit more than 4 years ago after having done some of his own start ups in the online ad space. He then left to co-found Wrapp, which later got backed by VCs like Greylock and Atomico. Carl was the COO at Wrapp, where he scaled the company internationally, including building an office in San Francisco. Wrapp has now pivoted back to Stockholm and just raised another $4M from existing investors as well as Klarna and H&M. He is now joining Creandum as Venture Partner and will be working with us on a part-time basis from San Francisco where he currently resides.

During his time at Wrapp Carl saw both the upside, as well as learnt the challenges and risks with scaling a startup to the US. He also built a strong network in the Silicon Valley ecosystem. This is a core part of Creandum’s service offering to entrepreneurs, and we look forward to have Carl participating in taking our offering to the next level.

Besides working together with us, Carl is an Entrepreneur in Residence at the accelerator 500 Startups where he is coaching an mentoring their latest batch of companies. He is also an active angel investor on Angellist, as well as a trusted advisor to several startups.

Welcome back Carl!

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