Cint surpasses 5 million panelists - doubled in one year

Press release as PDF

Cint Panelist Count Exceeds 5 Million

STOCKHOLM, Sweden, March 1, 2011 - The number of panelists housed in Cint AB's Cint Panel Exchange (CPX) doubles from 2.5 million to over 5 million in one year.

Cint AB announces today that it has surpassed the 5 million panelist mark and has ambitions to hit 8 million by the end of 2011. Sandy Casey, VP of Global Panels, comments on why so many panels have joined the Cint Panel Exchange (CPX), "Our offering has proven to be attractive to publishers and research agencies due to our agnostic approach to sampling as well as having the best SaaS platform in the industry. It allows panels to increase ROI on panelist acquisition without increased investment in technology, marketing and staffing. Bottom line, we play fair and we pay well."

Cint's expansion can also be attributed to strategic partnerships with companies such as, Motivaction, Webmiles, Cotterweb, Universal Survey and The TMN Group. All panels are accessible within the Cint Panel Exchange (CPX) through the interactive SaaS interface or the friendly client service team. New advancements have also lead to the development of API sampling which completely automates sample purchasing while remaining within your current systems.

The regions providing the most growth are the United States with over 1.1 million new panelists, Australia with 100K, Russia at just above 400K new panelists (total of 750K+), United Kingdom with more than 200K taking it to over 500K and Sweden with 100K panelists, giving Cint the largest supply pool of over 500K panelists in the Nordic region.

Cint projects a panel base of 8 million by the end of 2011.