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Creandum Backed
Creandum Lead


General Partner, Stockholm

Staffan is an outspoken supporter of the European tech ecosystem. He regularly gets involved in issues regarding entrepreneurship on all levels and has been in the venture industry for more than 20 years.

“Creandum are fundamental believers in backing founders that take their companies from idea to IPO.”

Before founding Creandum in 2003 he was Founder and the Managing Partner at Startupfactory, the first venture investor globally exclusively focused on investments in mobile internet, with backing from among others Softbank and Investor AB. In addition, Staffan has extensive management experience from IKEA, Procter & Gamble and McKinsey & Company.

“Some of the coming winners the next decades will come from industries seldom associated with the traditional technology industry. The last couple of years Creandum backed companies from various industries including mobility, food and beverage, logistics and many more."

Today Staffan focuses on consumer, market places and enterprise software as well as helping Creandum’s portfolio companies expand to the US. Staffan is also an alumni of the first ever international Kauffman Fellows class in 2005.